The bigger picture gets fragmented.
Strategy, people, financials and decisions sit across different documents and conversations. Bringing them together into a company-wide picture takes time from the CEO and leadership team.
By Katy Trost
Your company, understood.
The extra seat on your executive team.
PlusOne+ gives CEOs and their office a single place to understand what's happening across the business, prepare for decisions, and turn thinking into outcomes - built on your company's own data and context.
Book a callThe challenge
The gap between advice and implementation.
As companies scale, the CEO's challenge is connecting what's happening across the business, knowing where to focus, making the right decisions and translating advice into the documents, frameworks, and processes that run the business.
Generic AI doesn't know your business.
Without access to your strategy, organisation, board priorities, and ways of working, a general-purpose tool requires repeated briefing and produces outputs that need substantial review.
Important work consumes senior time.
Coaches, boards, and advisors provide diagnosis and direction. Turning that guidance into operating documents and repeatable processes usually remains with the CEO and leadership team.
Company context doesn't maintain itself.
A company-specific model is only reliable when its knowledge stays current. Without a clear owner and a regular update cadence, outputs drift and they stop reflecting the company.
What it is
Three connected layers.
An invisible intelligence layer for CEOs and their leadership team - shaping each answer and output.
Expert IP
A decade of coaching and advising growth-stage tech CEOs, translated into practical frameworks, diagnostics, decision-making principles and executive deliverables.
Digital Twin
A living intelligence model of your company built from leadership interviews and the company's strategy, financials, people data, board materials and operating processes. Maintained as the business evolves.
AI Foundation
PlusOne+ is a connector that plugs into Claude in your own account, bringing both layers together by applying the methodology to your company's Digital Twin - invisibly shaping every response and output. Access is governed by role-based permissions.
01
Expert IP
Coaching methodology, frameworks and templates across eight areas.
02
Digital Twin
The company model built from leadership interviews and company materials.
03LLMClaude
04
From intelligence to action.
Company-specific analysis, recommendations and deliverables across
Who it's for
CEO
CEOs use it to get a clear picture across the company, prepare for meetings, investigate what's working and what isn't, and produce the outputs they need - without pulling five people into a room.
CEO's office
The CEO's office - a chief of staff, a PA, an executive assistant - can access the same intelligence to prepare briefings, track commitments and follow through on decisions.
Executive team
The executive team - CFOs, COOs, CROs, CPOs, CTOs, CHROs and other functional leaders - can explore their departments, analyse performance, prepare plans and produce executive deliverables - all informed by the same company context, with access tailored to their role.
What it does
Everything connects.
Now you can see how.
From understanding what's happening across the business to preparing for critical meetings, challenging decisions and getting work done. PlusOne+ brings your company's intelligence and Katy Trost's methodology together, so your leadership team can move from insight to action without starting from scratch.
Try it yourself.
Who runs it
A decade of coaching and advising CEOs scaling from £10m to £100m in revenues.
Katy Trost coaches and advises growth-stage technology CEOs, helping them navigate the strategic, organisational and leadership challenges that come with scale. Understanding the responsibilities that come with serving a company and its people, her mission is to support CEOs at Series B and beyond on their growth journey.
PlusOne+ complements personal CEO coaching engagements, bringing Katy's expertise into the day-to-day running of your business. It gives the CEO continuous access to company-specific intelligence and practical advisory frameworks, with access extended to the wider leadership team.
More About KatyHow it works
Not a tool. A service.
From day one to always on - in four weeks.
Weeks 1–3
We interview your leadership team
We conduct structured interviews with the CEO, CofS and executive team to understand how the company operates, while reviewing board packs, financials, organisational structures, strategy and internal processes.
Week 4
We build your Digital Twin
Insights, strategy, financials, people and processes are synthesised into a company-specific model, tested across all eight areas of expertise.
Ongoing
Maintained monthly
Ongoing access to PlusOne+, as your company evolves, and the executive deliverable library. We maintain and refresh the Digital Twin monthly, incorporating relevant changes in strategy, financials, priorities, decisions and organisational structure.
Investment
Implementation and subscription.
Implementation · £8,800 one-off
£8,800
4 weeks
Leadership interviews, document review, model build, quality testing and onboarding for the leadership team.
Ongoing · £3,800 per month
£3,800
Per month
Company-wide intelligence, strategic guidance and executive deliverables - tailored to your business and accessible to your leadership team.
Common questions
Before you decide.
Get started
Pull up a chair
for your PlusOne+.
A 30-minute call to discuss whether PlusOne+ fits your company.